Heather Murray

Heather Murray

Founder, AI for Non-Techies

Heather is a generative AI expert, Top 20 MarTech influencer, international speaker and Founder of AI for Non-Techies (AI training and learning hub). Regularly featured in Forbes magazine, Heather brings energy and enthusiasm to the world of AI, her jargon-free approach helping people overcome confusion or fear when it comes to where to start. Heather has formed powerful working partnerships with Salesforce, Nokia and Starling and drove $75m in client pipeline in 2023, all with the help of AI. Passionate about purposeful business, Heather and her team uses 20% of all profits to run hands-on work with isolated elderly people.

Presentation Title:
"Create Clever Content with AI"

If you've used AI to try and create copy and been disappointed with the results, you're not alone.  This lively session will go through not only how AI can help with  the whole content strategy, but also how to refine and sharpen your prompt skills to get much more human-sounding results.